René Gruau

just have seen an article in the newspaper about this fashion exhibition these days in the BMW Museum. The great illustrations of René Gruau between some great old and historic cars which I would love to see on the streets again!
I know it's gonna be a long blog entry but I can't make a choice which one is the best to show... so here is a selection of my favorites:

Commercial for "Jolie Madame" 1952

Commercial for Crescendo Gloves, 1952

Commercial concept for Les Bas Christian Dior, 1953

My secret love - the Isetta

"1947 When, following the end of Worl War II, the metropolis on the Seine sees an explosion of enthusiasm for fashion and the art, it is above all Christian Dior who captures the interest of the public with his "New Look". René Gruau - who has been friendly with him for several years - becomes his illustrative "alter ego", from then on translating Dior fashion into drawings and designing the advertising for all Dior perfumes. Gruau is on friendly terms with almost all the great fashion designers of his time and has worked for Harper's Bazaar, Look, Flair, Esquire and Adam. His drawings are sought after throughout the luxury industrie. When in the mid-'sixties fashion photography starts to replace drawn illustration in the top fashion and women's magazines, Gruau is one of the few masters of his trade to continue working for Dior, Lido and various magazines."

"Blonde in black beret"

study 2000

Isetta again..

Cover for International Textiles, 1970

Commercial for Rodier, 1952